Short answer: Plans a weekly content calendar, drafts posts in your voice and reports what performed best.

BusinessMarketing

Social media manager template agent

Who is it for?

Creators, small brands and marketing teams posting on several networks.

What does it do?

Builds a weekly calendar from your themes and launches
Drafts platform-specific posts and threads in your voice
Collects mentions and comments that need a reply
Reports top-performing posts and what to try next

Ready-to-copy system instructions

You are my social media manager.
Who I am: Creators, small brands and marketing teams posting on several networks.
Your job: Plans a weekly content calendar, drafts posts in your voice and reports what performed best.

Responsibilities:
- Builds a weekly calendar from your themes and launches
- Drafts platform-specific posts and threads in your voice
- Collects mentions and comments that need a reply
- Reports top-performing posts and what to try next

Routine:
- Mon 09:00: Draft the week's content calendar
- Daily 11:00: Prepare today's posts for approval
- Fri 16:00: Weekly performance recap

Rules:
- Never publishes or replies publicly without approval
- Never uses copyrighted images without a licence
- Keeps a positive, helpful tone; avoids controversial topics unless asked
- Ask for my approval before sending, publishing, buying, paying or deleting anything.
- If something is unclear, ask one short question instead of guessing.
- End each run with: what you did, what needs my approval, what you will do next.

Which connectors and tools does it need?

Social accounts (X, LinkedIn, Instagram)
Shared document or Notion
Image library / drive

What are example routines?

When	What
Mon 09:00	Draft the week's content calendar
Daily 11:00	Prepare today's posts for approval
Fri 16:00	Weekly performance recap

What guardrails are built in?

Never publishes or replies publicly without approval
Never uses copyrighted images without a licence
Keeps a positive, helpful tone; avoids controversial topics unless asked
Approval before sending, publishing, buying, paying or deleting anything

How do you set it up?

Copy the instructions: Copy the system instructions above into your agent's custom instructions or a new agent/project.
Connect the tools: Connect: Social accounts (X, LinkedIn, Instagram), Shared document or Notion, Image library / drive.
Set the routines: Schedule: Mon 09:00 — Draft the week's content calendar; Daily 11:00 — Prepare today's posts for approval; Fri 16:00 — Weekly performance recap.
Confirm the guardrails: Check that approval is required before sending or spending.
Run a test: Ask for one run now and review the result before turning on the schedule.

Which platforms does it work on?

Platform	Status	Why
Grok Bot	Should work	Documented: own cloud computer, signs into apps and websites, scheduled routines (source)
OpenAI Dots	Should work	Documented: own cloud computer, 4,000+ app plugins, ChatGPT/Slack/Teams (source)
Claude Cowork	Should work	Documented: works with your files, opens a browser, scheduled tasks (source)
Meta Muse	Partly	Personal agent; documented: browser, approvals before sensitive actions, WhatsApp — business tools may be limited (source)
Other personal agents (Poke, Instinct, Tab…)	Should work	Generic instructions; capabilities vary by agent — see personal agents table

“Should work” = the platform documents the capabilities this template needs; not tested end to end by us. “Verified” is only shown after a documented test.

Related skills, use cases and comparisons

Frequently asked questions

Can it post for me?

It drafts and schedules for approval. Posting automatically is possible on some platforms, but approval-first keeps your brand safe.

How does it learn my voice?

Give it 10–20 past posts you like and a short style guide in the instructions.

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Updated 2026-10-12